Gordon Commercial Services Website Design

Commercial Cleaning & Janitorial Service

Overview

Gordon Commercial Services LLC. is a commercial cleaning company located in Conyers, GA. Gordon Commercial provides professional janitorial services to commercial facilities for a number of industries. The company owner had been in business for 20 years and has continued to gain and retain clients through word of mouth recommendations and the high-quality standard service his company provides. 
Janitorial website on tablet

The Problem

The company owner wished to expand his services beyond his location and reach potential customers outside of his network. Cold calling and passing out traditional marketing materials such as brochures and business cards were time consuming and tedious. He needed to establish a web presence that could easily be found in an online search.

The Process

    • Content Planning 
    • Copywriting & Editing
    • Scheduled & Directed Photoshoot
    • Image Editing
    • Layout Design
    • Web Design / Development
    • Testing & Launch
commercial building

After consulting with Gordon Commercial CEO, it was determined that the website I would create would require information about the company and services, a means to contact the company and specify what the inquiry is for, and it would need to be discoverable within search engines using relative words and phrases.

The first step was to develop content for the website; the company owner did not have any images or copy necessary for the site. After researching the industry and consulting with Gordon Commercial CEO to get an understanding of his business model, target market and vision, I was able to produce a brand story and write copy that included keywords and phrases relative to his potential client needs. Using the information gained through research and the content developed, I was able to organize the content and create a site map and wireframes to determine the navigation, pages and structure of the layout.

The Solution

 After determining the framework and design, I developed the website and included necessary features such as the custom contact form. During the development process I included relative meta tags and keywords and implemented other SEO (search engine optimization) strategies.

The SEO techniques were successfully utilized to ensure first page ranking on Google using the company’s keywords. The website has held its position and continues to do so on the first page of Google. The company owner has informed me that a lot of his leads and new clients have come from the website.

SEO Google search results for business listed at the top of the first page
First page ranking in Google search results

Client Testimony

Gordon Commercial Cleaning Service logo

S.Mays Designs created a website for me that successfully generated leads. I have gained new clients through the website and I'm very happy with the results.

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